# Grayhat Project: Ruby

> AI sales engine for the teams of the future.

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- Company: Grayhat Developers PVT Ltd
- Brand: Grayhat
- Base URL: https://grayhat.studio/
- Tagline: We build cool stuff
- Description: Grayhat develops technology solutions for clients around the world, ranging from startup apps to full-fledged existing systems.
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- Established: 2022
- Service areas: Global

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## Summary

AI sales engine for the teams of the future.

## Project Resource Estimate

- People count: 1
- Estimated cost bucket: <50k USD
- Role composition: 1x Associate Software Engineer
- Estimation disclaimer: Figures are approximate and provided for transparency. Final project costs may vary based on scope, timeline, and evolving requirements.

## Project Details

- Project ID: `PROJ-0046`
- Slug: ruby
- Status: Completed
- Client: FutureProof Labs
- Category: External
- Start date: 2024-08-20
- End date: 2026-03-11
- Duration: 1 year 6 months
- Year: 2026
- Gallery attachments: 4
- Created at: 2026-06-05 01:58:21.538437
- Canonical Project: https://grayhat.studio/projects/ruby
- Project API: https://grayhat.studio/api/public/v1/projects/ruby

## Complete Description

Ruby is an AI-powered sales intelligence platform designed to help revenue teams discover opportunities, analyze accounts, and accelerate deal creation through intelligent workflows. Built around a modern account-centric experience, Ruby combines AI analysis, prospect research, and CRM integrations to help teams identify and prioritize their highest-value opportunities.

Working alongside the Ruby team, we contributed across the platform's core experience—from onboarding and account management to AI-powered account analysis, deal journeys, and the Analyst assistant. Users can import accounts from existing systems, run AI-driven analysis, communicate with Analyst using account-specific context, and convert AI-discovered opportunities into actionable sales deals.

We also helped expand Ruby's ecosystem through deep integrations with HubSpot, Google Calendar, Outlook Calendar, and billing infrastructure. These integrations enable teams to synchronize customer data, automate workflows, manage subscriptions, and maintain a unified view of their sales operations across multiple platforms.

Beyond feature development, we contributed extensive improvements to platform usability, including responsive design enhancements, settings management, onboarding flows, account management experiences, and UI refinements. The result is a comprehensive AI-native sales platform built to support the next generation of revenue teams.

## Client and Testimonial Context

- Client: FutureProof Labs
- Client website: https://futureprooflabs.ai/
- Client territory: Southern USA and the Midwest
- Client short bio: FutureProof Labs is an AI-native product studio building human-first generative AI products that automate legacy workflows.

## Project Links

- [Live project](https://heyruby.ai/)
- [Preview](https://heyruby.ai/)

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